Emma Sleep - Edge-to-Edge (E2E)

A 3D animation project of Emma Sleep's Edge-to-Edge (E2E) springs technology, engineered into their New Emma Original Mattress. The task was to creatively visualize each consumer benefit: extra support, comfort, breathability, and sustainability. Using textures and colors from the brand's existing 3D renders, abstract forms were generated and animated to bring to life the essense of these benefits. Supported by sound design and an ambient soundtrack, the video successfully creates a relaxing audiovisual journey for the viewer.

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